About
A creative industrial engineer with a passion for crafting software that solves complex problems through thoughtful engineering and modern minimalist design.
I'm drawn to the intersection of engineering, product design, and artificial intelligence, where systems thinking meets exceptional user experience. My background in Industrial Engineering taught me to break complex problems into first principles, and that mindset now shapes everything I build, from large-scale MarTech platforms to AI-native products & developer tools.
I care deeply about creating software that feels intuitive, purposeful, and inevitable: not because it's simple to build, but because complexity has been intentionally engineered away.
I like to see products as systems: inputs, constraints, and feedback loops. I bring that lens to everything I build, whether it's a client product or a personal side project.
Timeline
- 2025
Eurowings Digital GmbHCologne, DE
Marketing Automation
- 2022
HelloFresh GroupBerlin, DE
Marketing Automation
- 2019
Intact InsuranceToronto, CA
Full-stack Software Engineering
Currently
Founder at Sapplink — Consultancy for industrial facility manufacturers in the energy sector.
Co-founder at Dashh.io — No-code dashboards that turn raw operational data into clarity.
Founder at BlindspotDeveloping — Personal decision intelligence for consequential choices.
Founder at HabitQuestDeveloping — An iOS app for gamifying habit tracking.
Founder at dscvr.techIdeating — A platform for discovering and sharing AI-powered tools.